When you hear “web development”, you probably get put in mind of coding language. These complex, cross mathematical/linguistic systems that somehow magically result in the things your computer does have been a sore point for the layman for years, and business owners that have their enterprise to get off the ground seldom have the time to go chasing a computer science degree or coding bootcamp. Not only this, but some start-ups lack the funds to get a website professionally built and hosted. In the beginning, getting a good, functioning website can feel unattainable – which is detrimental to a business as a website is the first thing people look at when they hear about something new that is potentially handy for them.
This is where Content Management Systems or “CMS” web development comes into play.
Traffic Radius can build you a stunning, user-friendly and affordable CMS website. With years of experience in CMS web development, we understand what it takes to engage visitors and convert them into paying customers.
Our solutions for CMS website development are second to none and you can count on us for all your needs. We will customise your CMS website to your business needs so you won’t just have a website but a marketing tool that’s built to improve customer engagement and grow your business.
As discussed earlier, coding is a system, it’s a language that translates into commands the computer delivers to its hardware that creates the things that happen on your computer. Coding is what lets a computer think the way it does, and without it, there’s no way to manage what happens on it.
Content management, however, allows a creator to build a website by directly affecting the content on the web page. To perhaps make the comparison a little more accessible, think of coding like making a beautiful artwork from scratch. You need to sketch out your base image, select your paints for the job, mix any colours you don’t have, lay down a base coat and add shades and highlights as necessary until you have a finished image. CMS website development, however, is more like paint-by-numbers. You have the blueprint right in front of you, as well as a full palette of colours to work with, all you need to do is put the colours in the right spot.
Content management systems allow you to build stunning websites with no knowledge of coding, with many utilising simple drag-and-drop interfaces. Simply load in the content you want, then drop it where you want it.
This of course can lead to another question. If it’s so easy, then why would I pay a CMS website development company to do it for me?
When it comes to choosing a CMS solution, the options are simply endless. Here at Traffic Radius, we dabble in all the CMS technologies to deliver a custom solution to suit your requirements.
Let’s take a look at the most common CMS platforms.
WordPress is the most popular CMS solution and rightly so. It’s open-source, SEO-friendly, easy-to-use, powerful and scalable. With thousands of plugins and extensions, this platform is widely supported. WordPress offers an array of features allowing web designers to craft stunning websites. And it’s not just about pretty looks. WordPress is equally loved by search engines. Its clean code ensures search engine spiders can easily crawl your site. This is a wonderful solution for any business small, medium or even big.
Joomla is an advanced content management system that’s ideal for large organisations with complex and extensive content management demands and requirements. This CMS can robustly handle everything. It’s free and open source and is widely supported by a huge community of open source developers.
Drupal boasts a very flexible architecture and allows contextual content management and display. It is highly secure and is one of the top 3 CMS platforms after WordPress and Joomla. Looking for multilingual and multisite capabilities? Drupal has you covered.
Shopify is one of the most popular ecommerce content management systems. It is an ideal solution for selling your products online. With a host of features, Shopify has been designed to make website management easy. Shopify not only makes shopping user-friendly but it also gives you the control to grow your website by way of adding content pages, blogs, FAQs and more. It’s a completely scalable solution that can even be integrated with your business systems.
Magento is yet another wonderful eCommerce framework and in fact, the most popular choice of Fortune 500 companies. Magento is a proprietary CMS solution and hence carries an initial investment right at the outset. It boasts an extensive array of customisation features and is highly scalable.
When you are looking to manage a small and simple online store that’s packed with features, OpenCart is a wonderful option. Our web developers can build the right solution using this open-source CMS platform.
So the big question is how much should you pay for a CMS website? Well, with so many CMS platforms to choose from, you are spoilt for choice. Simply let us know what you require and we will provide expert advice to help you choose the right CMS platform and development solution to suit your budget and requirements. Here’s a look at our pricing plans.
Although CMS is easier to pick up than coding, it’s still a time-consuming task that takes away time you could be using developing and taking care of your business.
Although CMS isn’t as complicated as traditional code-based web development, it’s important to remember that web design, no matter what method you use to do it, is still a process in design, and customer psychology. If you don’t understand what your audience likes about their favourite websites, then it’s unlikely you’ll be able to effectively utilise any of the CMS platforms out there to effectively promote and run your business.
Not only this but even with CMS platforms, there is a lot of jargon to work through, and if you don’t understand it you may end up picking a CMS that doesn’t work the way you like it to. Wix and WordPress are both examples of popular CMS applications, however, they work extremely differently to each other.
Therefore, people often hire marketing agencies to handle this aspect of their business for them. Most marketing agencies specialise in or are even partners of a CMS web development company, or even a few, meaning they know all the ins and outs of using that CMS. This is the difference between a website that feels like a primary school PowerPoint presentation and a website that draws in audiences and gets clients.
If this is the case then, why bother with CMS at all? Why not get a programmer to build the site from scratch?
This is a relatively simple question to answer, working with CMS is inherently cheaper to use than programming. Remember the painting analogy, programming is starting from square 1, CMS you just need to put things in the right place. This means that paying a programmer to code a website for you from nothing, and then paying for additional hosting services on top of that makes a big fee. Whereas, if you hire a CMS web development company they’re working with base elements and making tweaks, and fair few CMS platforms also offer hosting services at a minimal extra cost. Code-quality product, with a severely lowered fee. We call that a win-win.
When you are looking for the best content management system design solutions in Melbourne or anywhere in Australia for that matter, look no further. The web design team at Traffic Radius will listen to you to come up with the right CMS solution for you.
We are a professional web design agency with years of experience. Whether you are looking for social media integration, a CMS solution that is loaded with graphics or a custom digital strategy, we have you covered.
Contact us today to schedule your free 30-minute consultation.
If you should hire us to be your CMS web development team, then we promise you a comprehensive and expert service. We offer a wide variety of services relating to CMS, namely the following:
Traffic Radius is a Melbourne-based digital marketing agency, which means we know how to carry out everything related to your enterprise’s online presence. We understand that your website is the central source of your online identity, so we always aim to do the best job we can when it comes to designing websites for our esteemed clients.
We are uniquely dedicated to being the best we can be and offering you the best our services can offer. We don’t take half-measures or shortcuts, and we’re one of the few companies that offer full transparency in all our dealings with you. We never charge for things you don’t need, and all our strategies and suggestions must first be approved by you before we implement them, meaning you’re in total control.
If you’re looking for a marketing company to build you a website that is easily accessible, and will make you look your best to your audience, then don’t hesitate to contact Traffic Radius today at our website, or call us on 1300 870 901! We promise you won’t be disappointed.
Terrific service. Fast Friendly and efficient. Very easy to communicate with to get the job done with minimal fuss and disruption. Thank you Sam and all at Traffic Radius. We will certainly recommend your services to others. From Strathmore Netball Club
These guys are great!! I have been through about 6-7 SEO companies with very bad experiences. I was contacted by Traffic Radius and decided to give them a go. I have not regretted it. They do what they say they will plus more. They do anything that will improve the SEO of the site. They have doubled my organic traffic in about 9 months. I couldn’t be happier and i’m currently discussing to upgrade my level of service with them
I have to say its refreshing to have an SEO company go above and beyond for us, rather then sign up and get a report once a month that means nothing. These guys have worked so hard for us so I have to give credit where its due. Highly recommend!!
