Have you ever thought what actually happens to your potential customers who are interested in your offerings, but are just not ready to pull the trigger? They might just cool off and move away from the idea of availing what you have got to offer.
Read moreSimply put, a URL redirect is way of telling one page to show up instead of another whenever there is a request to access the latter. This is a way of sending both users and search engines to a particular URL instead of the one requested originally.
Read moreWith a constant need to top the ranking game, have you ever wondered what is the new deciding factor today anyway? Well, it is your “featured snippets”. Masking organic search results that appear at the top of the Search Engine Results Pages and making your way into the Google Answer
Read moreHave you witnessed some turbulence in SEO over the past couple of weeks? Well, if yes, do not panic. It is just the new Google algorithm update making rounds. As March 9th 2018 was the date we witnessed a lot of changes and as Google also has refrained from giving this
Read moreAs marketers look for new and innovative ways to target potential customers one question that frequently bothers them is what is a good click through rate. Well click through rates require special attention and you should know what numbers you are looking at. Click through rates vary by both industries
Read moreA Google AdWords campaign is the surest and fastest way to get initial traction for websites that have been just launched. Although the tool and its features look pretty straight forward, the intricacies of working with it can be quite complicated. Some of the questions I will be trying to
Read moreWhat is Google Maps Ads? Over the past few weeks, Google announced a plethora of changes to many of its products and services. While some of them were centered around the more traditional aspects such as AdWords and Analytics, a huge chunk of changes were centered around mobile devices.
Read moreWhy should you use adwords marketing? Why use adwords at all? Does adwords actually work? Are these questions bothering you? Well, relax, these are some of the common keyword phrases that are searched on Google as well. So, what does that imply? It simply means that there are several business
Read moreStatistics on search engine marketing helps you to understand how frequently search engine marketing is being used by the marketers today. Search engine statistics also helps you to identify and devise the right search engine tactics and strategies. Often, these search engine statistics will be the strategies and tactics that
Read moreWant to reap the maximum from your PPC campaigns? Well, then it is important for you to carry out an effective PPC audit. In PPC auditing, the PPC accounts should be audited to identify potential opportunities and get specific recommendations that help you to keep your PPC accounts moving towards
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