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Marketing

A Beginner’s Guide to Effective Marketing Campaigns

In the summer of 2020, LEGO® introduced an innovative product called Braille Bricks by LEGO® through a well-executed marketing campaign….

by tr_main | 23 June 2023

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Marketing

Understanding CPA Marketing: Building an Effective Strategy for Success

Decoding CPA Marketing CPA marketing, also known as cost-per-action marketing, is an affiliate-based commission model that rewards partners when their…

by tr_main | 23 June 2023

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Email Marketing

All You Need to Know About Email Marketing: Proven Tactics, Processes and Benefits

Effectively delivering your marketing message to your intended audience can be challenging amidst the overwhelming online clutter. The constant barrage…

by tr_main | 23 June 2023

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Marketing

Most Popular Google Searches: The Trending Topics on Google in 2023

What is the most popular search term on Google in 2023? This year, the global search leader on Google is…

by tr_main | 23 June 2023

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Ecommerce SEO

Emerging Ecommerce Trends for the Future and Beyond

The year 2023 holds great promise for eCommerce, with innovation set to redefine how we shop online. From personalised shopping…

by tr_main | 22 June 2023

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Brand Marketing

A Comprehensive Handbook for Developing Your Personal Brand

Branding has traditionally been associated with businesses, but nowadays, personal branding is gaining equal significance. This is because, although you…

by tr_main | 22 June 2023

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Ecommerce SEO

10 Effective Ecommerce Strategies and Techniques for Boosting Sales

Understanding Ecommerce Marketing Ecommerce marketing encompasses strategic campaigns aimed at attracting new customers and nurturing repeat business. These proven tactics…

by tr_main | 22 June 2023

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Marketing

The Significance of a Unique Selling Proposition (USP) and Why it’s Essential for Your Business

The Importance of a Unique Selling Proposition (USP) for Business Success Having a unique selling proposition is crucial for business…

by tr_main | 21 June 2023

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Brand Marketing

Supercharge Your Lead Generation through Strategic Content Marketing 

Discover the power of content marketing to revolutionise your lead generation efforts. When users search online, they crave valuable, expert…

by tr_main | 21 June 2023

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SEO

Selecting Optimal Keywords for Google’s Top-Ranking Position in SEO

Looking for more website traffic? It’s essential to focus on the right kind of traffic to drive revenue growth. Simply…

by tr_main | 21 June 2023

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SEO

10 SEO Experiments to Enhance Your Organic Traffic Performance

SEO is a powerful tool for driving consistent and valuable traffic to your website. Higher positions on Google’s search engine…

by tr_main | 21 June 2023

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Digital Marketing

Smooth Sailing: A Step-by-Step Process for Successful Website Migration

Are you considering website migration your website but concerned about its impact on performance and search rankings? Website migrations can…

by tr_main | 15 May 2023

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Digital Marketing

A Guide to Inbound Marketing Strategy: Learn About Different Inbound Marketing Tactics & How to Use Inbound Marketing for Business Growth

In contrast to traditional marketing methods that aim to interrupt a customer’s experience, inbound marketing focuses on attracting customers with…

by tr_main | 15 May 2023

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Digital Marketing

Optimising On-Page Strategies for Local SEO Across Multiple Cities 

On-Page Strategies for Local SEO Across Multiple Cities If you’ve optimised your website for local SEO in your main city…

by tr_main | 15 May 2023

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Digital Marketing

Learn How to Leverage the Power of Local Business Listings to Boost Your Business

Local business directories also referred to as a local business listing directory, is an online platform that displays businesses according…

by tr_main | 12 May 2023

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Digital Marketing

An Overview of Effective B2B SEO Strategies to Boost Your Online Presence and Build Credibility

B2B companies heavily rely on SEO as a customer acquisition channel. Robust organic visibility throughout the buying cycle can accelerate…

by tr_main | 12 May 2023

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Digital Marketing

7 Common Mistakes in International SEO: What Not to Do.

Expanding your business to an international audience requires in-depth knowledge of your target markets and expertise in international SEO. However,…

by tr_main | 12 May 2023

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Digital Marketing

Mastering International SEO Strategies: How to Implement Hreflang Tags and Boost Your Website’s Visibility

As the internet continues to connect people and businesses around the world, it’s more important than ever to ensure that…

by tr_main | 12 May 2023

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Digital Marketing

The Importance of Dwell Time in SEO: Understanding What it is and Why it Matters.

What is Dwell Time in SEO? Dwell time, the amount of time a user spends on a webpage after clicking…

by tr_main | 12 May 2023

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Digital Marketing

Comprehending the Significance of LCP in Enhancing User Experience

LCP or Largest Contentful Paint, is a crucial metric in measuring page speed. It measures the time it takes for…

by tr_main | 12 May 2023

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Digital Marketing

Get Familiar with Time to Interactive (TTI)- An Essential Performance Metric

Monitoring web performance is critical for a successful website. Slow-loading pages, unresponsive interfaces, and other performance issues can impact user…

by tr_main | 12 May 2023

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Digital Marketing

Unlocking the Benefits of Google Lighthouse

Unlocking the Benefits of Google Lighthouse: Understanding the Test, Tool and Score Google Lighthouse is a software tool that is…

by tr_main | 12 May 2023

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SEO
Banner

Everything You Need to Know About the Canonical URL

You have heard about canonical URL in various SEO related articles. But what exactly is a canonical URL? Let’s explore. Do have two or more pages on your website that are strikingly similar, even identical, in terms of content? This leads to a variety of confusion when it comes to

by tr_admin | 13 November 2019

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SEO
Blog

8 Awesome Off-Page SEO Techniques That Are Not Related to Link Building

What Is Off-Page SEO? Off-page SEO is the process of making your brand’s presence known in the online world using a host of techniques after your website has been created. That is, it’s the sum of the efforts that you put after you have written the content and added the

by tr_admin | 13 November 2019

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SEO
blog

SEO Essentials for Every Long – Form Blog Post

Tried Long-Form Blog Post, yet were unsuccessful in generating more traffic to your web page? Here are a few essentials of a long-form blog post that is sure to fetch you better results: 1. Keyword Research: Your first step should be to focus on the keywords that would contribute to

by tr_admin | 13 November 2019

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SEO
Blog

How to Create Robots.txt Files That Are Perfect For SEO?

Are you looking for some SEO hacks that are worth implementing? Well, then you are at the right place. Anyone who is planning to make the most out of SEO will always be on a constant look out for some quick harmless hacks. We are also no exception to this

by tr_admin | 13 November 2019

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seo audit tips
SEO

Top Tips for Better SEO Audits

SEO audits are important to determine site issues or scope of improvement. But, is your approach right, are you updated with right SEO audit techniques? SEO Audits Can Be Sub-Divided into Two Major Elements 1. Content Audits 2. Technical Audits There is a checklist which falls under these two major

by tr_admin | 13 November 2019

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SEO
featured

The Best Techniques That Boost Your Homepage SEO

Is homepage SEO really necessary? If it is, do you have the right understanding and approach towards it? Keep reading to find out whether or not homepage SEO drives traffic to your website! What is your ultimate purpose, what do you want to achieve using SEO? If it is to

by tr_admin | 13 November 2019

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SEO
long tail keywords seo

Long Tail Keywords – Be Specific and Boost Your Conversion Rate

At the heart of any SEO project lies the step of keyword research. You might have come across various articles about targeting the right keywords including long tail keywords. When one looks at examples of long tail keywords, it seems counter intuitive to think that they drive a lot of

by tr_admin | 13 November 2019

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SEO
tr2

How to Eliminate Issues that Bother Site Performance in Just 3 Steps?

Content performance and SEO can be impacted by several factors. In a time, where internet users are extremely impatient and search engines taking their side, it becomes vital to spot and address the technical and non-technical errors around your websites. Search engine land author “Jim Yu” addresses the issues that

by tr_admin | 13 November 2019

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SEO
Blog

How to Make Google Disavow Tool to Work for You?

With Google disavow tool around, marketers like you are certainly relieved to forgo external links, as it is no more considered as a part of the Google’s way to count the links while ranking websites. Well, having said that, are we really making the most out of this tool? Unfortunately, not

by tr_admin | 13 November 2019

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SEO
Blog

The Zen Way of Creating High Quality Backlinks and How to Scale It Up

Remember the good old days when creating high quality backlinks used to a fairly simple process? Back in the day, all you had to do was come up with few blog posts and post them on article submission sites to get a bunch of back links to your site.

by tr_admin | 13 November 2019

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SEO
Banner

What are Keyword and Why is it Important?

Even before you understand what are keywords, do you know your website is already ranking for a specific keyword? Yes, such is the beauty of SEO keywords. Whether you know keywords definition, keywords meaning or even before you make an attempt to define keyword, you are already using it.

by tr_admin | 13 November 2019

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