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Keyword stuffing is a dark and outdated SEO practice that has no place in modern digital marketing. Once a popular…

Introduction In today’s digital age, mobile devices have become an integral part of our daily lives, and most people access…

The First Contentful Paint (FCP) is used to measure the time taken for the first element of a webpage to…

According to Google Trends, the search volume for “UX” has grown by over 5,000% in recent years, indicating a surge…

Developing an effective content strategy requires careful planning and organization. One way to achieve this is by using topic clusters…

With the increasing use of mobile devices to access the internet, mobile SEO has become an important factor for website…

When it comes to your marketing strategy, the sales funnel is a crucial and essential component. It outlines the process…

Breadcrumbs navigation is an important element of website design and usability. Breadcrumbs provide a clear path for users to navigate…

Understanding Website Architecture Website architecture designates the hierarchy of pages on a website and how they interconnect. It is crucial…

Did you know Mobile-First Indexing is a method used by search engines like Google to rank websites based on their…

Unlike the previous Panda and Penguin updates which were initially released as add-ons to the existing algorithm, Google Hummingbird has been cited as a complete overhaul of the core algorithm. While it’s believed that many preexisting components of the core algorithm remained intact, Google Hummingbird signaled its commitment to an increasingly sophisticated understanding

Do you want to improve search engine optimization of your website and increase the click through rates? Do you know which are the major elements that help you to achieve this? Well, meta titles and meta descriptions are the two major elements that contribute to better search engine ranking.

Planning for some major digital marketing for your website? Then there is no way you can miss out on local citations. If you are into digital marketing then you would have definitely come across the term “citations”. At least would have heard about the significance of claiming citations – also

Did you know that Google considers around 200 factors to rank a website? Well, yes that is the kind of dynamics that you should expect when it comes to optimizing your website to rank higher on search engine results pages. But, the good news is not all the ranking elements

Planning to get more traffic from Google? Then you better focus on the kind of keywords you choose using niche SEO keyword research. Now, keyword research is not something that is new to us, but niche keyword research definitely is. Keyword research is the first step in any marketing campaign.

Are your SEO strategies just wasting your time without yielding the desired results? Then it is time for you to revisit the white hat SEO strategies which are around for a while now. White hat SEO techniques have always been making waves. Google algorithms consider several factors while determining whether

With the web evolving continuously, Google has particularly made it evident that it really intends to push the limits. Particularly, when it comes to revitalizing the mobile user experience with Google AMP pages. Having said that, by now you may have definitely heard about with Google AMP pages – “Accelerated

Planning to make an online living? Well, then you better focus on good website ranking. This is exactly where LSI keywords can come to your rescue. Using LSI keywords can help you to bring out your old content back into the limelight and also improve its ranking.

Struggling to improve domain authority and get to the top of the Google search results or SERPs? Good, you have just landed on the right page. Google considers several factors to determine the search ranking of your website(you can use some page rank checker to evaluate this).

Wondering what is a permalink? Before we dive more into permalinks, let us first understand why should you set it right away as soon as you develop your new website. Basically, it is essential to understand what makes permalinks so important. Now, permalinks are the way through which the world